BIO

MARK ALDRIDGE

Short Biography

Prior to becoming an independent Creative and Strategic Director,
Mark fulfilled senior Creative and Strategic roles in some of the world’s most respected agencies. He was Creative Head at Imagination, where he played a central role in a number of projects for Ford, BA, BP and BT. He also led the creative conception and execution of the My Body experience at the Eureka! Children’s Museum.

As Group Creative Director at Maritz Europa, Mark established long term relationships with major clients that included; BT retail, Fiat, WMI, Glaxo Smithkline, Alfa Romeo and BP. As Senior Creative Strategist at Wolff Olins, Mark led high profile project responses to clients such as Orange and The City of Berlin.

As an independent Creative Communications professional Mark has conceived and delivered a large number of original, innovative campaigns and communications solutions, working with highly prestigious agencies such as; WRG, Jack Morton, Creating Sunshine, PumpHouse, Sprout, TBA, Mother and INVNT.

Mark has led the delivery of major projects that include: The launch of BT Openreach + The launch of BMW 7 series + Qatar Olympic House + 5 years of launch and communication activities for FIAT & Alfa Romeo + The celebration of the Year of the Engineer (BAE) + Communicating the impact of The Freedom of Information Act (HM Gov).

Mark has fulfilled major roles of international significance, including serving as Strategic & Executive Creative Director for The United Nations (FCCC).

Other clients for whom Mark has conceived groundbreaking and transformative projects include: Shell Energy, Lexus, The Executive Affairs Authority (UAE), PWC, Prudential Insurance and The National Blood Transfusion Service.

Mark is driven by an earnest desire to add significant value in every client relationship, thereby earning respect. His exhilarating, highly engaging work and focused energy wins pitches and ensures that every project he delivers makes a meaningful and positive difference. The test of this is that Mark is always asked back by those he collaborates with.

Mark has won a number of international awards – including Gold ITMAs, Gold IVCAs, New York Festival Awards and Chicago Gold Camera awards – and he┬áconceives and delivers theatrical, film, TV and advertising projects.
This work helps inform Mark’s detailed understanding of audience engagement and evolving media trends.

Mark is husband to Mary and Dad to four children and two dogs.